Client: Sheffield City Council / The Outdoor City
Idea
Map design
Additional research
Sheffield Greenground Map was the first officially commissioned map I made in the summer of 2021, after Sheffield based runner Stephen Birch saw London map featured in Runner’s World and introduced me to Mark Mobbs, the marketing manager behind successful The Outdoor City brand envisioning Sheffield as a green sustainable city.
I loved working on this project as The Outdoor City large-scale vision encouraged me to think bigger than I normally would have and 22,000 maps were distributed across the information points, cafes and tourist venues. The map also received high-quality coverage in the Park Life section at the Sheffield Telegraph.
It’s only by looking at the first Greenground map of Sheffield that you can truly understand the vast amount of parks and green spaces our city really has to offer.
– Ellen Beardmore, Sheffield TelegraphWhether you walk, run, ride, boulder, paddleboard or unicycle your way through our hills, Sheffield is a city that demands exploration and hopefully the Sheffield Greenground Map can help you explore more of it, by using the green spaces in between.
– The Outdoor City
The map was funded by The University of Sheffield, Sheffield Hallam University, Move More and The Sheffield Property Association.
Helen Ilus 